Great coaching
changes people.

Let’s make more room for it.

The training. The booking. The in-between.
One connected home for your facility, so you can give more of yourself to the athletes in front of you.

A note from Talan

THE ATHLETE EXPERIENCE PREVIEW / 01

YOUR ATHLETES.
YOUR CORNER.

A little more focus. Every session.

MORE HUMAN. MORE CONNECTED. MORE ATHBUILDER.A NEW WAY FORWARD

01 / A NOTE FROM THE CO-FOUNDERTHE WHY COMES FIRST

Talan standing on the pitcher’s mound with a baseball and glove. — Talan — co-founder & lifelong athlete

I’ve spent 15 years
being coached.

I’m an athlete. For fifteen years I’ve trained under dozens of coaches — and the great ones could develop talent like nobody else.

But nearly every one struggled with the same thing: scheduling, keeping sessions flowing, and running the business behind the coaching. The training was world-class. The logistics were held together with tape.

AthBuilder is the tool I wish all of them had — so the coaches who are brilliant at coaching don’t lose their nights to everything else.

TalanTalan
Co-founder & lifelong athlete

02 / THE APPROACHTHE WORK BEHIND THE WORK

You see potential.
We see you.

You’re building something bigger than a schedule. A place people show up to, believe in, and grow from. Your software should understand that.

Protect the coaching.

The extra rep. The right cue. The conversation after practice. Give your attention to the work that moves people forward.

Keep it connected.

Training, booking, and the people behind every session belong together. Your athletes should feel that connection, too.

Build it with coaches.

The next chapter of training should be shaped by the people on the floor. That’s why we’re starting with founding coaches.

03 / THE EXPERIENCEONE CONNECTED HOME

Less friction.
More flow.

Athletes come for the coaching. Make everything around it feel just as considered.

Be part of early access

The plan, in their hands.

Build the training. Assign it to an athlete or a group. Give every session a clear starting point.

A place in the next session.

Bring classes and booking into the same experience, so showing up starts with a simple next step.

People, beyond the program.

Keep your athletes, their activity, and your conversations connected. Stay close to the people you coach.

04 / THE NEXT CHAPTERFOUNDING COACHES

Come build
the new wave.

We’re early. And that’s the point. We’re inviting coaches who care deeply about their craft to help shape what comes next.

Early access pricingfor founding coachesEMAILED WHEN
YOU JOIN

Help shape the product around your day
Hands-on support getting started
Our best pricing when we launch

Find your place in it

A FEW THINGS TO KNOW

Good questions.

Who is AthBuilder for?

Coaches and athletic-development facilities who want training and the day-to-day running of their gym to feel connected. We’re starting with baseball, softball, football, soccer, and volleyball.

Is it available yet?

We’re building AthBuilder and inviting founding coaches as early access opens. Join the waitlist and we’ll email you when it’s your turn to get involved.

Do I have to move everything over at once?

No. We’ll work with founding coaches on a setup that fits their facility, so the move can happen at a pace that works for their athletes.

What does it cost?

Founding coaches get early access pricing. Join the waitlist and we’ll email you the price. You’ll see the plan before anything is charged.

THE NEXT CHAPTER STARTS WITH YOU.

Stay hungry.
Stay human.

Better tools. More room to coach.
A future we get to build together.

Great coachingchanges people.

I’ve spent 15 yearsbeing coached.

You see potential.We see you.